CATCHING
THE NEXT WAVE
MAY 4-5EPICENTER STOCKHOLM

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Sime is the iconic event on digital business transformation. We gather the sharpest brains and wisest hearts to make a difference.
Sime is the iconic event on digital business transformation. We gather the sharpest brains and wisest hearts to make a difference.

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Inspiring Speakers including world-famous thought leaders, unicorn founders, top CEO:s, international company buiLders, game changers and wonderful storytellers that will blow your mind ...

Topical Breakout Sessions including Marketing, Real Estate and PropTech, HealthTech, Sustainability, Talent and Ai, Smart Cities, Retail, FinTech, FoodTech, and Future of Funding...

Expert & Table Talks on various subjects such as Cyber Security, Innovation City, AI, Web 3.0, 2040 and more...

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| THEME |

CATCHING
THE NEXT WAVE

The SIME Summer Edition 2023 is dedicated to Catching the Next Wave of technological innovations within multiple industries, choosing to see possibilities within the current recession, and exploring how leaders can thrive in a rapidly changing landscape where some of the future most successful companies will emerge. To seize the opportunities that come with economic uncertainty, businesses need a new kind of leadership that is both conscious and brave.

Join us and hundreds of other leaders, change-makers, innovators and experts to learn from the best and brightest in the industry and discover how you can better lead in the new landscape.

The Sime Leader Sessions are designed for high-level participants to share experience, teaching and learning while creating new shared business opportunities. Two full days of main-stage discussions and keynotes, table talks, expert workshops, entertainment demos and heated debates will leave
no participant is unchanged. 

SIME has since 1996 been a leading brand and meeting place for leaders curious about how we will live, work and play in the future.

Join us!

What's on?

Stage Program

Curated concepts, storytellers, thought leaders and changemakers from all over the world

Breakouts & Summits

The most topical questions and themes discussed by top leaders and experts, such as you?

Magic Experience

Explore and interact with new technologies, concepts and magic experiences at Sime Expo lab

AGENDA
MAY 4-5
Thu
8:30
4 May

Doors Opens

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Thu
9:00
4 May

Intro | Catching the Next Wave

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Ola Ahlvarsson, host Sime and co-founder Epicenter, kicks off with trends, technology and how to catch the next waves.

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Thu
9:30
4 May

AI Gone Exponential - Next Level Humanity? Alexander Bard in conversation with Ola Ahlvarsson.

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The AI development has exceeded all expectations the last six months leading to leaders of all industries having to re-imagine the future. Will AI run factories, kill journalism, make authors and artists obsolete (and all kids cheat in school ) or are we just getting the tools for real human creativity.

Alexander Bard, Swedish musician, author, lecturer, artist, songwriter, music producer, TV personality, religious and political activist

Key takeaways:

- AI driven change

- Industries, jobs, leaders and truths at risk

- Mastering the AI beast

- A new philosophy for a new age gone AI

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Thu
9:50
4 May

From hacking her school to avoid detention to hacking the world to eradicate dyslexia

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Wilma Emanuelsson is a hacker, founder and CEO of iTrack Reading,..oh by the way she is 19 years old and use AI

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Thu
10:05
4 May

The (Fashion) Beauty of the Internet

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from YOOX NET-A-PORTER to LUISAVIAROMA. Massimiliano Benedetti, former Marketing director YNAP and board director LUISAVIAROMA.

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Thu
10:25
4 May

Reflections

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Thu
10:30
4 May
Thu
11:40
4 May

Lunch

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Thu
12:40
4 May

Breakout Summaries and Discussions

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Thu
13:00
4 May

Inspiring Curiosity through Technology

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Fireside chat with artist and TV host Erik Rosales on how to inspire curiosity for technology

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Thu
13:20
4 May

Elements of the Future

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(secret launch of Stockholms new favorite destination)

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Thu
13:40
4 May

What's Next? Top Investors Share Their Outlook

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Leading investors share how startups and scale ups can navigate a turbulent market. Tomasz Czechowicz, founder and CEO of Poland’s and Eastern Europe’s leading investment firm;  and Indra Sharma, Partner of top European VC Peak Ventures and author of "Role models--the women that shape our future," discuss how both startups and investors can navigate a changing market. Key takeaways:

- Inside the minds of world-class investors

- How can startups stand out to investors

- The need for more equal access to capital Does turmoil lead to opportunity?

- Dynamics in, Eastern- and Western Europe.

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Thu
13:55
4 May

Diversity by X - an invitation to join a more diverse and successful future

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Caroline Engström, CEO WES

Johan Gorecki, By Wit

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Thu
14:05
4 May

Technology Breakouts and Summits

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60 minutes moderated group conversations with 10-minute introduction by host

Thu
15:10
4 May

Breakout and Summits | Summaries and Discussions

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Thu
15:20
4 May

US outlook - conversation with Joanna Rees, investor, brand builder former San Francisco Mayor candidate and board member of the US VC association

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Joanna Rees, seasoned brand marketer, investor, and Managing Partner at West.

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Thu
15:30
4 May

Investing in Longer Lives for Everyone (That Can Afford)

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Longevity for longer and healthier lives is the latest trend for top investors as the combination of breakthrough technology and gigantic market size creates a perfect storm. Meet one of the true pioneers on a quest to create longer, better lives for millions.

Amol Sarva, founding partner Life Extension Ventures, serial entreprenur and PhD

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Thu
15:50
4 May

Max Tegmark, the world’s leading AI professor explains why pausing the AI development is a service to hunmanity and what can happen if we don´t

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Max Tegmark is a physicist and AI researcher at MIT, co-founder of the Future of Life Institute, and author of Life 3.0: Being Human in the Age of Artificial Intelligence.

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Thu
16:10
4 May

The Power of Brand in the New Communications Paradigm

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Up close with Matt Hirst, Partner at West, the firm behind the likes of Impossible Foods, Twitter, and the UK's own Vorboss, and former leader at Google and Red Bull, on how to build a standout brand in a world of technological disruption and data-led marketing.  Key takeaways:

- The DNA of a great brand

- Building brands for scale

- How to stand out in the new communications arena

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Thu
16:30
4 May

Encounter with art

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Her textiles careen, sparkle and switch between different moods. They arouse curiosity and invite us to be tactile.

Malin Bobeck Tadaa is an award winning artist, TED speaker and textile innovator.

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Day 2

May 4

8:30

Doors Opens

9:00

Intro | Catching the Next Wave

9:30

AI Gone Exponential - Next Level Humanity? Alexander Bard in conversation with Ola Ahlvarsson.

9:50

From hacking her school to avoid detention to hacking the world to eradicate dyslexia

10:05

The (Fashion) Beauty of the Internet

10:25

Reflections

10:30

Industry Breakouts

11:40

Lunch

12:40

Breakout Summaries and Discussions

13:00

Inspiring Curiosity through Technology

13:20

Elements of the Future

13:40

What's Next? Top Investors Share Their Outlook

13:55

Diversity by X - an invitation to join a more diverse and successful future

14:05

Technology Breakouts and Summits

15:10

Breakout and Summits | Summaries and Discussions

15:20

US outlook - conversation with Joanna Rees, investor, brand builder former San Francisco Mayor candidate and board member of the US VC association

15:30

Investing in Longer Lives for Everyone (That Can Afford)

May 5

15:50

Max Tegmark, the world’s leading AI professor explains why pausing the AI development is a service to hunmanity and what can happen if we don´t

16:10

The Power of Brand in the New Communications Paradigm

16:30

Encounter with art

16:40

Reflections, Surprises, Drinks and Mingle

8:30

Doors Open

9:00

Geopolitical Update

9:30

Mental Health Post-Covid

9:50

Time to grow - the Breitling growth saga

10:10

Creating the future we want in an AI-world

10:30

Breakout & Summits

11:40

Breakout Summaries and Discussions

12:00

Lunch

13:00

Technology for Democracy

13:30

Co-Innovation: The Key to Impact at Scale - Intrapreneurship in Action

13:40

Ten Things You Never Thought AI Would Do

13:50

Climbing the World and Catching the Waves - A Unique Journey up the Highest Mountains and Down the Steepest Slopes

14:10

Scaling to Win: Scale-Ups that capture the new tech opportunities

14:30

Breakout & Summits

15:40

Breakout Summaries and Discussions

15:50

We Don’t Have Time to wait - climate change is real, let’s look at the numbers

16:00

Creating Important Companies

16:20

Surprising Guest Making You Dance Your A** Off While Learning a Lot

16:30

Afterwork with Cocktails and Fun

SEE DETAILED AGENDA

BREAKOUTS
& SUMMITS

On Nov 30th & Dec 1st, we invite chosen leaders, entrepreneurs, and passionate change-makers from the most influential organizations to Epicenter Stockholm.

Together we will share learnings and take a joint look at the future in a dynamic, cross-functional format with peers, other industries, handpicked thought leaders, artists and surprises.

This years Sime Winter Edition is dedicated to bridging the divides.

We live in an increasingly polarized world where political views, regions, age, socio economic status, race and beliefs puts humans on different sides of growing walls.

In business traditional rules are at odds with exponential innovation, communications difficulties between marketing and IT, local and global, top management and grass root and short term versus long term.

We believe that a new more conscious leadership is needed to guide us through the new normal and create the societies we and a tormented planet need.

Are you such a leader?

Thu
4
10:30
Retail
Experience Matters: Elevating Brick-and-Mortar in the Age of E-commerce
Thu
4
10:30
Healthtech
Revolutionizing Healthcare with Technology
Thu
4
10:30
Fintech
Leading the Transition to a Sustainable Economy: How Fintech Companies Can Make a Difference
Thu
4
10:30
Foodtech
Food, Tech, and Innovation: Sweden's Future Food + Tech Strategy
Thu
4
14:00
Marketing
The Power of Brand in the New Communications Landscape
Thu
4
14:00
Cyber Security
Defending the Safety of Our Democracy, Businesses, and Privacy
Thu
4
14:00
WEB 3.0
The Metaverse Super Highway
Thu
4
14:00
Diversity - An invitation to join a more successful future
Fri
5
10:30
Real Estate & Proptech
Navigating the Intersection of Technology and Property
Fri
5
10:30
The World 2040
A Collaborative Exploration of the Future
Fri
5
10:30
The Global Talent Opportunity
A New Frontier for Talent and Purpose
Fri
5
10:30
Industrial Scale Sustainability
The Challenge of Our Time
Fri
5
14:30
Intrapreneurs and Changemakers
Experience Sharing Session: Building Small Important Things in Large Organizations
Fri
5
14:30
AI
Challenges and opportunities in the Generative AI Generation
Fri
5
14:30
Investing to Scale
In Search of the Scale-Up Roadmap
Fri
5
14:30
Workplace Revolution
Where, How, and Why We Will Work
Since 1996 SIME has been part of, celebrated, inspired, and in some cases even created the digital wonders of the Nordics.
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MAY 4-5

SPEAKERS
HALL OF FAME

For more than 20 years SIME has had the privilege to host some of the world's most interesting and inspirational speakers. Explore a few of them bellow

Explore more →

Joel Hellermark

CEO and Founder of Sana Labs

Joel Hellermark

Joel Hellermark is the CEO and founder of Sana Labs, an AI-powered personalized learning platform. His passion for education and technology has driven him to create innovative solutions that enhance learning experiences and outcomes, positioning him as a pioneer in the edtech space.

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Per Sundin

CEO of Universal Music Sweden

Per Sundin

Per Sundin is the CEO of Universal Music Sweden, one of the largest music companies in the world. With a strong background in the music industry and a passion for digital innovation, he has played a key role in shaping the future of music distribution and consumption in the digital age.

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Erik Wikström

Co-founder, Epidemic Sound

Erik Wikström

Erik Wikström, co-founder of Epidemic Sound, has revolutionized the music licensing industry with his innovative approach and deep understanding of creators' needs. His dedication to empowering artists and creators has made him an influential figure in the music world, and we are honored to have had him as a speaker at Sime.

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Mark Read

CEO of WPP

Mark Read

Mark Read is the CEO of WPP, one of the world's largest advertising and marketing services companies. With extensive experience in digital strategy, marketing, and communications, he leads the company's efforts to deliver innovative solutions and drive growth in the fast-paced world of advertising and marketing.

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Hjalmar Winbladh

Serial Entrepreneur and Co-founder of Wrapp

Hjalmar Winbladh

Hjalmar Winbladh is a successful serial entrepreneur and co-founder of Wrapp, a mobile gifting and loyalty platform. He has founded several technology companies, demonstrating expertise in product development, business strategy, and scaling startups. His entrepreneurial spirit and innovative mindset have made him a respected figure in the tech industry.

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Trek Thunder Kelly

An American artist based in Venice, California.

Trek Thunder Kelly

Trek Thunder Kelly is an American artist based in Venice, California. He achieved national recognition with his performance-art candidacy in the 2003 gubernatorial recall election in California. Kelly wore only the color blue for the year preceding the vote, and championed his consistency during the campaign During the campaign, Kelly was a contestant on Game Show Network's Who Wants to Be Governor of California show, and afterwards, he appeared in How Arnold Won the West, a documentary about the election.[3][4]In 2016 the Los Angeles Times profiled his five years of living in a van in Venice Beach.Kelly's painting The Suicide of Frda Kahlo portrays Kahlo as androgynousKelly was the host of a 30-part video series by Carnival Curise lines titles GO.

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Thomas Erséus

CEO, AMF Fastigheter, creator of Urban Escape innovation district and Mood district

Thomas Erséus

Thomas has over 35 years of business experience, including from Ericsson, WSP and Kungsleden, of which 28 years as CEO. Most recently, he comes from the position as CEO of the employer organization Almega.

Thomas Erséus has a master's degree in road and water engineering from Chalmers University of Technology and is currently chairman of the board of Chalmersfastigheter. Thomas worked on AMF Fastigheter's board for almost two years before he recently took over as CEO.

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Sam Rihani

Country Director at Meta

Sam Rihani

Sam Rihani, comes from a long background in media and social media serving 13 years as Country Director for Facebook and Meta. He brings uniqw experience from the birth and growth of social media as well as thoughts about our metaverse future.

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Johanna Fagrell Köhler

CEO Nordic Morning, Comprend and Petra, Pyramid and Graal

Johanna Fagrell Köhler

Johanna has a Master's Degree in Business Administation from the University of Lund. She started out as Business Unit Director at Icon Medialab, one of the leading digital agencies in Scandinavia around the millennial.

In 2002 she founded and became CEO over her own design agency, Summer and further the CEO of the marketing group ONE Media, listed at the Swedish equities market place Aktietorget. As shareholder and former CEO of the Mobiento Group, the leading mobile marketing group in Scandinavia she has played a key role in the company’s success and winning the Cannes Lions, MMA, Red Herring top 100 to name a few. For three years Johanna was the CEO the leading digital agency in Scandinavia, Creuna, with 140 employees in Stockholm, Gothenburg  and Malmö and was acquired by Knowit in 2021.

Today she heads the biggest business area within H&H Group containing Nordic Morning, Comprend and Petra, Pyramid and Graal with 300 employees in offices in Sweden, Finland, Poland, UK and everywhere.

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Ullakarin Nyberg

One of Sweden's leading researchers on suicide and a senior psychiatrist

Ullakarin Nyberg

Ullakarin Nyberg is a senior physician at the north of Stockholm Psychiatry and a suicide researcher at Karolinska Institutet. Today, she works full-time with suicide prevention and post-suicide support. Ulla Karin Nyberg is also a highly regarded lecturer and author and has her own podcast, the Inferno podcast.


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Susanne Najafi

Founder of venture capital company Backing Minds, e-commerce success Eleven and many more

Susanne Najafi

Susanne Najafi, founder venture capital company Backing Minds, e-commerce success Eleven and many more. A champion thinker and doer bridging the divides and backing entrepreneurs from minorites and non-standard backgrounds.  Also founder of the XO Foundation, and has also founded RefugeeAir and #Letthemfly an initiative driving safe routes for refugees.

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Hannes Hasselrot

Group CCO, Managing Director (VD) and Board Member

Hannes Hasselrot

Purpose driven senior C-level Unified Commerce executive, Board member and "intrapreneur". Extensive experience in all aspects and levels of retail and digital transformation, creating successful functions clearly fit for the future. Growing agile teams and individuals via rituals and reinforcing common culture. Creating and securing acceptance of common company narratives for clear paths of success. Driving shareholder value through consumer value with agile and digital first operative models.

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Per Söderström

HealthTech evangelist

Per Söderström

Ten years of self-tracking during an exceptional era of tech development led Per to mainly focus on healthtech - for the benefit of personal health, democratization of healthcare as well as startup opportunities.

Per is an advisor, speaker and educator at heart. He's also contributing editor for Warp News, “making the future come sooner”. 

His extensive business background comes from leading roles in marketing: as brand development director (Ericsson Mobile Phones, Huddinge Sjukhus etc) and being a board member of Twilfit and the Stockholm Marketing Association; as advertising account director for Saab Cars, Skandia Försäkring, Volvo Trucks.

He's known for being well-read, strategic, creative and open minded.

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Jon Levy

Behavioral scientist, NY Times Best Selling author specializing in Connection, Trust, and Belonging. Founder and Host of The Influencers Dinner.

Jon Levy

Jon Levy is a behavioral scientist best known for his work in influence, human connection, and decision making. Jon specializes in applying the latest research to transform the ways companies approach marketing, sales, consumer engagement, and culture. His clients range from Fortune 500 brands, like Microsoft, Google, AB-InBev, and Samsung, to startups.

More than a decade ago, Jon founded The Influencers Dinner, a secret dining experience for industry leaders ranging from Nobel laureates, Olympians, celebrities, and executives, to artists, musicians, and even the Grammy winning voice of the bark from “Who Let the Dogs Out.” Guests cook dinner together, but can’t discuss their career or give their last name, and once seated to eat, they reveal who they are. Over time, these dinners developed into a community. With thousands of members, Influencers is the largest community of its type worldwide.

Jon’s second book, New York Times and Wall Street Journal Best Seller "You're Invited". The Art and Science of Cultivating Influence. In it, he demonstrates the importance of human connection, trust and community to accomplishing what is most important to us.

In his free time, Jon works on outrageous projects. Among them spending a year traveling to all 7 continents, or to the world's greatest events (Grand Prix, Art Basel, Burning Man, Running of the Bulls, etc.) and barely surviving to tell the tale. These Adventures were chronicled in his first book: The 2 AM Principle: Discover the Science of Adventure

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Micael Dahlen

Professor and Bestselling Author

Micael Dahlen

Micael Dahlen is a renowned professor and bestselling author, known for his research on consumer behavior, marketing, and creativity. He has written several influential books on business, innovation, and the future of work, and is a popular speaker and consultant, helping organizations adapt to the changing world of business.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Oobah Butler

Journalist, Filmmaker, and Prankster

Oobah Butler

Oobah Butler is a journalist, filmmaker, and prankster known for his unique approach to storytelling and social experiments. His work has been featured in numerous media outlets, including VICE, The Guardian, and The New York Times, and he has gained a loyal following for his thought-provoking content and entertaining antics.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Kotada Yanus

CEO of Aktarr, founder of Hej Ukraina, and a startup advisor.

Kotada Yanus

With more than 10 years of media and communication, Kotada founded aktarr.se in 2017, which is now one of Sweden's largest and fastest news and information platforms for in Sweden. Kotada has a strong background in diversity and inclusion with a vision to make a better, more inclusive society.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Jane Skullman

Environmental Activist and Sustainability Expert

Jane Skullman

Jane Skullman is an environmental activist and sustainability expert, dedicated to raising awareness about climate change and promoting sustainable practices. Through her work, she has inspired individuals and organizations to take action to protect the environment and build a more sustainable future.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

James Appathurai

Deputy Assistant Secretary General for Emerging Security Challenges

James Appathurai

James Appathurai serves as the NATO Deputy Assistant Secretary General for Political Affairs and Security Policy, playing a critical role in shaping the organization's policies and strategies. With a background in international relations and diplomacy, he is a key figure in promoting dialogue and cooperation between NATO and its partners.

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Fredrik Paulún

Health guru and solar entrepreneur

Fredrik Paulún

Fredrik Paulún, a renowned nutritionist and author, has inspired countless individuals to adopt healthier lifestyles through his evidence-based approach to nutrition. His passion for empowering others to make informed choices about their health has made him a highly respected figure in the field, and we are proud to have had him as a speaker at Sime.

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Highlights
Sime 2021

@Epicenter Stockholm.

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