Retail - Next generation of customer experience
Today’s retail industry is changing like never before. The new generation is full of digital shoppers who have grown up interacting with touchscreens and speaking to Amazon’s Alexa. Traditional retailers need to work hard in order to keep up with consumers’ demands for speed and convenience, while reducing costs and increasing margins. The prevalence of technology will continue to grow and shape how consumers define shopping. In a world where consumers are doing more of their shopping online and getting orders delivered to their homes, what’s the role of the brick-and-mortar store?
Key questions include the rise of online retail, the transformation of physical stores, risks and opportunities of disintermediation and reintermediation, the emergence of new models, implications for CPG companies, and much more.